Saturday, February 4, 2012

cgnews

computer graphics news from motion.tv

News Articles in the ‘Commercials’ Category      Expand

the operators’ grey days – a new twist on the show reel

Posted by admin On December - 9 - 2011

Award winning London creative post production company The Operators and acclaimed photographer & director Stuart McClymont teamed up to create a sensational show piece. Encompassing a cross section of technical disciplines to create a unique creative showreel of accomplished work within a defined narrative.. The result is a phenomenal short entitled ‘Grey Days’.

superfad crafts animation for new hertz campaign

Posted by admin On November - 18 - 2011

Superfad bathes cities, cars, flowers, and Hertz’s new mascot Horatio in the gilded hue.

rhythm+hues catches luminary director steve chase

Posted by admin On August - 11 - 2011

Rhythm + Hues Commercial Studios has added multiple award-winner and industry icon Steve Chase to its director roster. Chase comes to R+H with a treasure trove of awards including Clios, Cannes Lions, and the Directors Guild of America (DGA) Award among others for classic work that has helped celebrated brands make their way into the [...]

industrial strength: superfad grips talons into nike spot

Posted by admin On August - 3 - 2011

The advantage of Nike Zoom Alpha Talon’s exceptional traction is showcased with heart pumping, clanging intensity in a new spot by Superfad.

ntropic + wild plum team up on idol/ford campaign

Posted by admin On June - 29 - 2011

The visual effects team at Ntropic teamed with Venice, CA-based production company Wild Plum to create fast paced, highly integrated commercial campaign for Ford airing on American Idol.

directorz’ jeff bednarz visits deep woods for off

Posted by admin On June - 28 - 2011

Itching to get into summer fun? The spot for OFF® Deep Woods® Dry via Draft FBC is a reminder that the wilderness experience can come with some unwanted pests.

psyop’s fables donkey, vole, and bear for ing direct

Posted by admin On June - 10 - 2011

psyop has completed a series of fables for ING Direct featuring an itchy bear, a vole who wants to build a house, and a donkey looking for carrot protection.

vitamin creates futuristic nike spot for lunarswift+ 2

Posted by admin On May - 21 - 2011

Hybrid production studio Vitamin has created a new spot for Nike, its second spot for the brand this year.

The new ad promotes the Lunarswift+ 2, a redesigned version of the classic Nike running shoe. The Vitamin team concepted a world where the retooling of the shoe occurs in a futuristic laboratory full of pristine high-tech gear.

UFO Signs Onto Stardust Roster

Posted by admin On April - 14 - 2011

Bi-coastal production company Stardust has added Gallic directorial collective UFO to its roster for exclusive North American representation in commercials, music videos and network packaging. UFO joins a Stardust roster that includes directors Jake Banks, Brad Tucker, Alan Bibby and Neil Tsai.

Teennick image spot: In the folds

Posted by admin On April - 11 - 2011

Adolescent unfolds a new image spot for Teennick featuring stars of the hit series Degrassi and Gigantic, a new dramedy about “it” kids set in L.A. In a playful surrealist take on the usual photo shoot, adolescent animates live action with surprising folds of origami to show the stars of Degrassi and Gigantic abstracting the dimensions of space around themselves and finding creative ways to make their mark on Teennick.